The History of Enduring Images

Enduring Images was formed in 2003 with a simple mission, to produce affordable, durable, personalized products (such as dishes and tile), using the new digital ceramic decal printing technology. We were determined to produce the highest quality imaging on ceramic and also to help entrepreneurs in the United States and across North America start and grow successful ceramic printing businesses of their own.

While Enduring Images was founded in 2003, the seeds for the company were actually planted in the mid-1990s, based on the commercialization of a DuPont product, known as Cromalin Art. Cromalin Art was the first product in history to cost effectively produce a single, photographic quality, ceramic decal that could be applied to ceramic products, such as dinnerware and tile and then kiln fired for permanence. The product was based on the Cromalin photo-sensitive film technology, and it gave rise to what has now become a thriving ceramic printing industry.

The DuPont team, which included one of the founders of Enduring Images, had great expectations for the impact of Cromalin Art. They saw it being used across a range of industries and products, from porcelain memorial portraits to outdoor signage, plumbing fixtures to tile and tableware. The breakthrough was truly remarkable: high resolution images, produced one at a time for a reasonable cost, transferred onto almost any type of ceramic surface!